Home > Resource Library > Web Activity: Monetization

Learning Objectives

  • Recognize that news reporting is a business
  • Identify the relationship between news and advertising
  • Evaluate “native advertising” for deceptiveness

Overview

This Web Activity goes with the Monetization mini-lesson in our News Literacy unit. The activity is designed to give students hands-on practice and a deeper understanding of the concepts in the lesson.

Each slide includes a link and a set of questions. Use the companion worksheet in the Monetization lesson materials to give students a place to note their answers. (They can write them in the answer space on each slide, too, but there isn’t an easy way for you to download/compile those answers in My iCivics.)

  • Whole-class option: Project the Web Activity in your classroom and work through the slides together as a class.
  • Individual option: Allow students to work through the slides individually or in pairs.

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