Home > News Literacy > Mini-Lesson A: Monetization

Learning Objectives

  • Recognize that news reporting is a business
  • Identify the relationship between news and advertising
  • Evaluate “native advertising” for deceptiveness

Overview

In this mini-lesson, give your students a reality check about the news industry by helping them understand that news is a business. Students learn how news providers monetize the news through advertisements and consider how the news/profit relationship affects journalism and news audiences.

Web Activity Link: https://www.icivics.org/node/2518299 (To assign, go here.)

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This resource was created with support from the Raab Family Foundation.

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